{"title":"Lip Plumper","description":null,"products":[{"product_id":"keep-it-full-maxxx-balmshell-lip-plumping-balm","title":"Keep It Full Maxxx Balmshell Lip Plumping Balm","description":"\u003cp class=\"MsoNormal\"\u003eThis ‘fire’ formula brings the heat in a cushiony balm loaded with cooling, intensely tingling lip-loving ingredients that instantly give you full, pillowy lips. Moisture-rich Mango butter, Vitamin E \u0026amp; a blend of oils (avocado, jojoba \u0026amp; camellia seed) nourishes while Hyaluronic Filling Spheres, Capsicum \u0026amp; Maxi-Lip™ work to deliver an amplified pout with a soft shine finish. The signature oversized doe-foot applicator applies the perfect amount of formula to achieve plump looking lips in just one swipe.\u003c\/p\u003e\n\u003cp\u003eConsumer Claims\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e100% said lips appeared more hydrated*\u003c\/li\u003e\n\u003cli\u003e96% experienced increased lip volume \u0026amp; fullness for a maximum plumping effect*\u003c\/li\u003e\n\u003cli\u003e93% felt they achieved doctor’s office worthy plumping without the needle*\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e*Based on consumer perception survey \u003c\/p\u003e","brand":"Milani Cosmetics","offers":[{"title":"100 Original","offer_id":52145913594151,"sku":"LGL227-100","price":3.6,"currency_code":"USD","in_stock":true},{"title":"230 Sparkling Pink","offer_id":52145913626919,"sku":"L146230001","price":3.6,"currency_code":"USD","in_stock":true},{"title":"240 Luminoso","offer_id":52145913659687,"sku":"L146240001","price":3.6,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1005\/9461\/4567\/files\/Balmshell_PDP_Product_Swatch.png?v=1790062178"},{"product_id":"keep-it-full-glossy-plumping-balm","title":"Keep It Full Glossy Plumping Balm","description":"\u003cp\u003e\u003cspan data-teams=\"true\"\u003e\u003cspan dir=\"ltr\"\u003eTurn shine \u0026amp; volume all the way up! Milani Keep It Full Glossy Plumping Balm is the ultimate 3-in-1 multi-tasker delivering glossy shine, balm-like comfort \u0026amp; a plumped up pout both immediately and over time. Made with volumizing Maxi-Lip™, mango seed butter \u0026amp; a hydrating blend of apricot, pomegranate and Kalahari melon oils, this creamy formula glides on smoothly coating lips with a subtle cooling sensation while comfortably plumping. After just 4 weeks of daily use, Keep It Full Glossy Plumping Balm is clinically proven to deliver increased lip volume. Choose from 12 universally flattering shades - or stash them all. You know you want to.\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eClinically proven to increase lip volume after 4 weeks** \u003c\/li\u003e\n\u003cli\u003e100% felt lips were hydrated, nourished \u0026amp; instantly softer \u0026amp; smoother*\u003c\/li\u003e\n\u003cli\u003e100% saw a clinically measured increase in lip hydration by an average of 22.5% after 1 application*\u003c\/li\u003e\n\u003cli\u003e93% felt all-day hydration \u0026amp; smoother looking Iips over time.*\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e*based on consumer \u0026amp; clinical testing; 4WK clinical results based on daily use.\u003c\/p\u003e","brand":"Milani Cosmetics","offers":[{"title":"110 Ballet","offer_id":52145913725223,"sku":"M047110001","price":5.1,"currency_code":"USD","in_stock":true},{"title":"120 Ribbon","offer_id":52145913757991,"sku":"M047120001","price":5.1,"currency_code":"USD","in_stock":true},{"title":"130 Puff","offer_id":52145913790759,"sku":"M047130001","price":5.1,"currency_code":"USD","in_stock":true},{"title":"140 Moi","offer_id":52145913823527,"sku":"M047140001","price":5.1,"currency_code":"USD","in_stock":true},{"title":"150 Hazel","offer_id":52145913856295,"sku":"M047150001","price":5.1,"currency_code":"USD","in_stock":true},{"title":"160 Honey","offer_id":52145913889063,"sku":"M047160001","price":5.1,"currency_code":"USD","in_stock":true},{"title":"170 Spice","offer_id":52145913921831,"sku":"M047170001","price":5.1,"currency_code":"USD","in_stock":true},{"title":"180 Jam","offer_id":52145913954599,"sku":"M047180001","price":5.1,"currency_code":"USD","in_stock":true},{"title":"190 Bisou","offer_id":52145913987367,"sku":"M047190001","price":5.1,"currency_code":"USD","in_stock":true},{"title":"200 Chili","offer_id":52145914020135,"sku":"M047200001","price":5.1,"currency_code":"USD","in_stock":true},{"title":"210 Lana","offer_id":52145914052903,"sku":"M047210001","price":5.1,"currency_code":"USD","in_stock":true},{"title":"220 Truffle","offer_id":52145914085671,"sku":"M047220001","price":5.1,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1005\/9461\/4567\/files\/1_KeepItFull_PlumpingBalm_110_PDP_ProductWithSwatch.png?v=1790062180"},{"product_id":"keep-it-full-nourishing-lip-plumper","title":"Keep It Full Nourishing Lip Plumper","description":"\u003cp\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003cspan data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\" dir=\"ltr\" class=\"ui-provider a b c d e f g h i j k l m n o p q r s t u v w x y z ab ac ae af ag ah ai aj ak\"\u003eFor intense hydration and pout maximization-- Keep It Full. This semi-sheer, high gloss plumper applies like butter, with a slight cooling sensation for a natural plumping effect. Formulated with a plumping peptide complex, lip-loving oils, and Hyaluronic Acid, this ultra-nourishing formula helps deliver max moisture with a lightweight, non-sticky feel. With the perfect amount of sheer color, shine and plumping for naturally enhanced looking lips, no wonder Keep It Full is America's #1 lip plumper!* \u003c\/span\u003e\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e\n*Milani calculation based on data reported by Nielsen US xAOC data for 52-week period ending 7\/15\/2023.\u003cbr\u003e\n\u003cul\u003e\u003c\/ul\u003e","brand":"Milani Cosmetics","offers":[{"title":"01 Champagne","offer_id":52145914151207,"sku":"MNLG-01","price":3.6,"currency_code":"USD","in_stock":true},{"title":"02 Nude Shimmer","offer_id":52145914183975,"sku":"MNLG-02","price":3.6,"currency_code":"USD","in_stock":true},{"title":"03 Prismatic Peach","offer_id":52145914216743,"sku":"MNLG-03","price":3.6,"currency_code":"USD","in_stock":true},{"title":"04 Luminoso","offer_id":52145914249511,"sku":"MNLG-04","price":3.6,"currency_code":"USD","in_stock":true},{"title":"08 Soft Rose","offer_id":52145914282279,"sku":"MNLG-08","price":3.6,"currency_code":"USD","in_stock":true},{"title":"09 Moonlight","offer_id":52145914315047,"sku":"MNLG-09","price":3.6,"currency_code":"USD","in_stock":true},{"title":"10 Gold Dust","offer_id":52145914347815,"sku":"MNLG-10","price":3.6,"currency_code":"USD","in_stock":true},{"title":"11 Tropical Shine","offer_id":52145914380583,"sku":"MNLG-11","price":3.6,"currency_code":"USD","in_stock":true},{"title":"12 Sparkling Pink","offer_id":52145914413351,"sku":"MNLG-12","price":3.6,"currency_code":"USD","in_stock":true},{"title":"13 Rosewood","offer_id":52145914446119,"sku":"MNLG-13","price":3.6,"currency_code":"USD","in_stock":true},{"title":"15 Natural Luster","offer_id":52145914478887,"sku":"MNLG-15","price":3.6,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1005\/9461\/4567\/files\/1_KeepItFull_LipPlumper_01_PDP_PoductWithSwatch_2.png?v=1790062184"},{"product_id":"keep-it-full-maxxx-lip-plumper","title":"Keep It Full Maxxx Lip Plumper","description":"\u003cp data-mce-fragment=\"1\"\u003eNeedle-less to say, fuller lips are a swipe away! Take lips to the max with the Keep it Full Maxxx Lip Plumper – an ultra-plumping gloss with high-impact color and serious shine that helps visibly plump lips. Milani’s Triple X Plumping technology features a unique blend of lip-loving actives – \u003cspan\u003evolumizing Maxi-Lip™\u003c\/span\u003e, nourishing Mango Seed Oil, and Chili Pepper Resin for a next-level tingling sensation. The bolder and brighter sister to America’s #1 Lip Plumper* - Keep it Full Nourishing Lip Plumper – Keep It Full Maxxx features the signature large, doe foot applicator that ensures the perfect amount of formula is applied, every time.\u003c\/p\u003e\n\u003cp\u003eProven Results**:\u003c\/p\u003e\n\u003cp\u003e• 100% agreed Keep It Full Maxxx delivered maximum color payoff and shine\u003cbr\u003e• 90% agreed Keep It Full Maxxx made lips appear fuller and plumper\u003cbr\u003e• 93% agreed Keep It Full Maxxx made lips feel moisturized and hydrated\u003cbr\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e \u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan style=\"color: #ff2a00;\"\u003e\u003cem\u003eWarning: for external use only. Do not apply to broken or irritated skin. Do not use if allergic to ingredients in product. Stop use immediately and ask a doctor if irritation or rash occurs. Keep out of reach of children.\u003c\/em\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan style=\"color: #000000;\"\u003e\u003cem\u003e*Milani calculation based on data reported by Nielsen US xAOC data for 52-week period ending 7\/15\/2023.\u003cbr data-mce-fragment=\"1\"\u003e**Results observed in a consumer panel survey.\u003c\/em\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"Milani Cosmetics","offers":[{"title":"110 Little Secret","offer_id":52145914577191,"sku":"LGL227-110","price":3.6,"currency_code":"USD","in_stock":true},{"title":"120 First Kiss","offer_id":52145914609959,"sku":"LGL227-120","price":3.6,"currency_code":"USD","in_stock":true},{"title":"130 Situation-Ship","offer_id":52145914642727,"sku":"LGL227-130","price":3.6,"currency_code":"USD","in_stock":true},{"title":"140 Single-Ish","offer_id":52145914675495,"sku":"LGL227-140","price":3.6,"currency_code":"USD","in_stock":true},{"title":"150 Superlike","offer_id":52145914708263,"sku":"LGL227-150","price":3.6,"currency_code":"USD","in_stock":true},{"title":"160 Swipe Right","offer_id":52145914741031,"sku":"LGL227-160","price":3.6,"currency_code":"USD","in_stock":true},{"title":"180 Left On Read","offer_id":52145914773799,"sku":"LGL227-180","price":3.6,"currency_code":"USD","in_stock":true},{"title":"190 Bae","offer_id":52145914806567,"sku":"LGL227-190","price":3.6,"currency_code":"USD","in_stock":true},{"title":"210 In The DMS","offer_id":52145914839335,"sku":"LGL227-210","price":3.6,"currency_code":"USD","in_stock":true},{"title":"220 No Strings","offer_id":52145914872103,"sku":"LGL227-220","price":3.6,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1005\/9461\/4567\/files\/1_KeepItFullMaxxx_LipPlumper_110_PDP_PoductWithSwatch.png?v=1790062187"}],"url":"https:\/\/milanicosmeticsus.com\/collections\/lip-plumper.oembed","provider":"milanicosmeticsus.com","version":"1.0","type":"link"}